PUBLIC OPINION

Author: CHIVITE FERNANDEZ JAVIER.
Year: 2004.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD CIENCIAS DE LA INFORMACIÓN.

Summary: Jose Luis Castillo-Puche and his journalistic work are the main protagonists of this thesis Doctoral.Mi aim has been to show the Castle Puche journalist, who was master of journalists and the tireless traveler who believed in the trip as the best way to evolve, to escape, fleeing towards delante.He analyzed chronic travel wrote Castillo-Puche in several books, but I stopped especially those made with motico a trip to the American continent, which were later published in the newspaper People and collected in a book called America from a single source. Their chronicles are agile, sparkling, satirical and very challenging to the reader, splashes continuously literary texts that show his great knowledge of the language and their ability to express their own ideas.En his writings noticed a taste for the floor and authenticity they are key unperiodista formed as escritor.Se him off of pessimistic, but Castillo-Puche is an optimist who overflows with life by the four sides. This thesis shows only the beginning of a work of journalistic analysis to be, it is surely essential piece for young journalism students learn to write journalism truth.

Author: GARCIA LUENGO OSCAR.
Year: 2004.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD CC. POLÍTICAS Y SOCIOLGÍA.
Place of preparation: CC POLÍTICAS Y SOCIOLOGÍA.

Summary: The development of political communication as a discipline offered conflicting explanations about a matter that has been configured as a constant in the academic debate, the link media and disaffection política.Por one hand, we find authors who blame the media communication having "narcotizado" citizens which are becoming less politically participatory and less interested, by suntos public, meaning it is in terms of Robert Putnam Democrats desafectos.Por other hand, a recent flow analysis ensures that empirical evidence pointing in the opposite direction. Taking as a benchmark the context described above, this article attempts to explore this relationship empirically in the case Spanish and countries around Europe, combining techniques of qualitative and quantitative research. The findings suggest that in fact the media exposure is not vinvula to indicadorees of disaffection handled, but what contrario.Además, the intensity of interactions also depends on the medium, the size of disaffection, the type of content in question and the case in question

Author: CHICOTE LERENA FRANCISCO JAVIER.
Year: 2004.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.

Summary: Investigative journalism Spanish is completely marginalized. This thesis is an investigation into the causes and effects of such marginalization  Who are the major stakeholders in arrinconar journalistic research?  How do they do it?  What is the impact that this produces?  What can we do for journalists in this situation?. The disappearance of publisher dedicated to information marked the landing of big business and banking in the media. The business interests and the mentality that puts the business and influence the sole purpose of a business are incompatible with investigative journalism. To this we must add a poor use of information sources by journalists Spaniards and a restrictive legal framework. The result of the marginalization of investigative journalism is the replacement of information and rigorously checked by the suedoperiodismo research, a practice that adopts the name so high journalistic practice, but not its essence. The society lives uninformed, as seudoreportajes are more important and dangerous it escape (the major issues políticos-económicos) which show that (sensationalism). To alleviate this crisis I have proposed the theory of the professionalization of journalism. The protagonist of this thesis is investigative journalism, but through her study, I have faced a major problem: the migration of journalism itself.

Author: CENTENO MALDONADO DANIEL JOSÉ.
Year: 2004.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD CIENCIAS DE LA INFORMACIÓN..

Summary: Boom and Latin American Narrative Journalism: A List of Vessels Communicating is a Doctoral thesis that seeks to reveal the relationship of the physical theory previously stated in its title, with the letters hispanoamericanas: any work brings up another, and they are interconnected pair seek a leveling between what has already been written with what is created. This research finds that the principle can also cover a spectrum that goes beyond the consonance and intertextual units. In studying more than fund the phenomenon of boom surprises sprout like mushrooms. The group of these narrators Latin America, which broke out with ample strength in the decade of the sixties, always maintained a close link with the journalistic profession. In almost all its members there is a clear and inexcusable home in the pages of magazines, newspapers, news agencies and media related. Even some of them, already drunk on fame, never ceased to write any article in the newspaper that offered the ideal space. If more about the magnifying glass will be easy to note that many of his literary parents, and even grandparents, also shared an identical propensity. Claiming that the generational relationships, we feel poor and limited on many of the works of their authors señeras more representative. It is not intended to conduct a refresher shy or strengthen a work based on the story of a New Latin American Journalism, but there is also something that, but unions and draw parallel between two different ways of addressing and friendly stories. We maintain that many of the works literatiras most famous boom and its allied groups maintain a debt for life with journalism, some asaz unexpected. Therefore, after a thorough review of everything that meant the boom, propellants their strategies editorials and even its greatest ideological affiliations; attempted landing from the general to the specific analysis through ten perpetrators with their respective texts.

Author: SANCHEZ RODRIGUEZ GABRIEL.
Year: 2004.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD CIENCIAS DE LA INFORMACIÓN.

Summary: The media in general and Spanish Basques in particular have suffered for two decades harassment and the threat of terrorist groups and have experienced a dramatic experience, unknown in the countries around us. In full democratic transition ETA decided to attack journalists for the content of their infonnaciones. From 1978 to 2003 the organization tenrrorista murdered three professionals connected with the media, and has about fifty attack them, leaving significant physical and mental those who were victims of their actions. ETA threatens journalists because it believed that the online publishing of the ways in which workers are an obstacle to the achievements advocating independence, and refuse to admit the rejection, from the press, violence and telTorismo as political argument. The fear, indifference or complicity encubiel1a made during the time when the press was harassed by ETA was silent, either through their own media and from society. It was not until the year 2000 when collective professional and international institutions raised their voices, denouncing not only the signatories of threats, violence and murder, but also those, and social policy approaches were complicit silence or approval. But murder, mutilation and pennanentes extortion and threats failed to silence journalists who continued to use freedom of expression as a single weapon, not only to defend their rights, but of the entire society, because a society is not an uninformed free society. Since the attacks (September 1 there is a debate intemacional on how to report on terrorist acts. Few advocate "blackout" 'information not advertise for terrorist acts. Others call for restraint in dealing with news about terrorism. But the society can not be neither hide nor deform "reality with half-truths or silences. information terrbrismo, showing all its crudeness and reality, rather than assume an asset in favor of groups that generate violence, is a belligerent attitude the media against this practice aggressive for the whole society, always prevailing standards of ethics and respect for the victims. language. as a factor in communication, it is essential to deal with terrorism from the point of view of information.

Author: CREMADES SALVADOR RAFAEL.
Year: 2005.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.

Summary: Our work has three main lines fundamental positioning of the medium in its rightful place in front of the theater; wasted television as a public service and structuring of a scientific method -delineado then as a method operativo- for review, in a specific and concrete, what we have called teledrama (drama on television). And everything we did believe - and so demostramos- that the key point of this story is the subject receiver, the viewer. The theatrical discourse requires the use of language that differs from the House television. Any dramatic adaptation is produced and broadcast to become television. As for the public service call for the full understanding of this formula. It is the audiovisual company who has the resources to allow research on the environment itself. It will be necessary to serve the theater in time to use it. The analysis model has been tested with a body quantitatively and qualitatively adequate and that we considered highly effective for the study of the teledrama.

Author: SOLANO SANTOS LUIS FELIPE.
Year: 2005.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.

Summary: The Public Relations, as stated in other places, are part of this great body of knowledge that will bind to the so-called Comunicología or science of communication, but what your specialty in other words, what justifies its autonomy within the broad picture of prospects from which they can be studied human communication. The question is not easy to answer, because there are many different answers, each delas which has the virtue of incardinar his study in either of the two major members that since Dilthey until today are classified sciences: Do you Science natural science or culture?. The study summarized part of a perspective that integrates delas sciences in the field of cultural or spirit and they should be meteorológicamente the way of formal science, namely establishing a apriorismo logical whose development is strictly formal, makes possible a rigorous construction each of its proposals to reach the conclusions that verify the initial assumption, namely its conversion into thesis. The fact that this work declare its intention to move into areas strictly lógico, in no way implies that ignores the essential ingredient establishing believe that the rationale of their own discipline, without which it would have no standing to constitute a knowing own independent judgment; responding to the social responsibility of organizations, so that their study is tackled from a seemingly so far removed from the approaches to use. In any case, it should be noted that the conclusions reached will require validation in practice, because we can not forget that public relations is an eminently know of this nature.

Author: BECERRA MUÑOZ ELENA.
Year: 2005.
University: MÁLAGA [www.uma.es].
Place of defense: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD DE CIENCIAS DE LA COMUNICACIÓN - UNIVERSIDAD DE MÁLAGA.

Summary: KEYWORDS: Health Communication, image hospitals picture of health in Andalusia, content analysis of newspapers, hospital management. The health sector is gradually discovering like many other possibilities offered by the culture of communication and image. The adoption of management models themselves from the business community together to increased ownership of the user and the search for his satisfaction, is a new concept for the management of public health institutions. The health-related information generated a great alarm and puts the industry and its institutions in crisis situations that contribute to the formation of the negative image of the sector. This thesis describes the situation facing the health sector, the development that has suffered in recent years and the new challenges and demands placed on it raises. Through extensive research that examines the press as generator image and public opinion is a reflection performed on the main hospitals in Andalusia.

Author: RODRÍGUEZ MARTINEZ RUTH.
Year: 2005.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACUTLAD CIENCIAS DE LA INFORMACIÓN.

Summary: In this research has explored the relationship between fiction journalism that appears in the three novels studied, lost illusions honore de Balzac, Bel Ami Guy de Maupassant and American unmoved by Graham Greene, and the reality of journalism historic moment in which it was created. This attention has been given to the French press in the first half of the nineteenth century, which collaborated Balzac, journalism in the second half of this century, in which Maupassant, and the Anglo-Saxon journalism mid-century, where Graham Freene worked as a subeditor and war correspondent. We also have analyzed the correlation between the fictional characters and their creators, in order to appreciate the relationship between novel, experience and reality. The novels studied were also taken as a starting point to reflect on the role of men in the drafting of the press and society, the problems that have accompanied the journalism at different times studied, its validity in the present, and challenges facing the man press ahead.

Author: GARCIA MUÑOZ CESAR.
Year: 2005.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD DE CIENCIAS DE LA EDUCACIÓN.

Summary: This thesis deals with the vision that the intelligentsia Spanish traveling to the United States between 1885 - approximate date of onset of mass society in United States - and 1936 - beginning of the civil war period and they start to a phenomenon seen mass in Spain itself and comparable to industrialized countries, is the phenomenon of public and the American press in the country. It focuses on five-authors Juan Valera, George Santayana, Ramon Perez de Ayala, Luis Araquistáin and Ramiro de Maeztu - with a special focus on George Santayana due to all of them is the author Spanish showing greater concern for the concept of opinion public and reflects the latest thinking in their current study advocated by social psychology and sociology at the beginning of the twentieth century. In his thinking discusses the relationship it has with Walter Lipopmann and the influence they may have exercised in the thinking of American writer and journalist through his aristocratic thinking and the philosophy of Spinoza. It also pays special attention to the influence exerted by Alexis de Tocqueville and James Bryce in thinking about public opinion in the Spanish authors. It also focuses on the influences and coincidences background Santayana thought about public opinion with Abbott Lawrence Lowell, Floyd H. Allport, Walter Lippmann.

Author: BERLIN VILLLAFAÑA IRVING GAMALIEL.
Year: 2006.
University: LA LAGUNA [www.ull.es].
Place of defense: UNIVERSIDAD DE LA LAGUNA.
Place of preparation: FACULTAD DE CIENCIAS DE LA INFORMACION DE LA UNIVERSIDAD DE LA LAGUNA.

Summary: The government communication is more than the sum of speeches media, as the political action involves making decisions about facts binding between various subsystems social reaching public space in the form of public policies, regulations and implementation of force. Accordingly, the public space is the place of confrontation between various actors, among these, the politicians (gobierno), journalists, citizens and experts who are fighting not only for interpretations, but for making decisions. In local governments Mexicans, there are facts binding configurations -discursos and that the planned public works in various areas of consensus or conflict, causing public debates and at the same time, processes of modernization of traditional social relations. In 2001 the Mexican municipality of Merida, Yucatan, just at a time of great expectations of change in their populations, designed a package of public policies that clashed añejos and unresolved problems of the community, causing instability and transformation in various areas of social life . But public support on most of them dealing with other public agenda, such as the media and the agenda of the government of the State of Yucatan, led to a lack of coordination of social energies preventing all fructificaran. These facts confirm, from our research, that the communication policy is the flow of power moving between different actors and subsystems, resulting (in) governance.

Author: PÉREZ SERRANO MARÍA JOSÉ.
Year: 2006.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD DE CIENCIAS DE LA INFORMACIÓN DE LA UNIVERSIDAD COMPLUTENSE DE MADRID.

Summary: The concentration of the media is a topical issue and concern both affect the constant flow of the business fabric for influence in the plurality of information. From the perspective of the concentration of ownership and the distribution of the capital stock of corporations that own businesses informative, and with the appropriate methodology, the thesis examines three cases relevant in the audiovisual sector and Spanish press: the concentration of Antena 3 Radio and Cadena SER, The Press Group E and Spanish, and of Via Digital and Canal Satellite Digital. These items are enmcarcan in some theoretical principles that provide scientific basis for this segment concept of media concentration within the area of Enterprise Information. The investigation goes, apartir its substrate theoretical aspects pondering business; newspaper (news and commentary); legal (standards Spanish and European competition and the media), and administrative and legal sequences derived. Ultimately, by analyzing their operations and result, it can be concluded that these processes affect concentration in situations of market dominance of the limited information and media pluralism.

Author: GARCIA COLIN ANGEL FRANCISCO.
Year: 2006.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: CC. DE LA INFORMACIÓN.
Place of preparation: CC DE LA INFORMACIÓN.

Summary: Historical Thesis which includes the period 1906-2004 the histora "Diario de León" in parallel with the history of the city and the province of Leon and developments improtantes domestically and internaiconal three historical stages: Stage 1: Foundation 1906 Civil War Stage 2: Civil War Arrival of democracy Step 3: In the early twenty-first century democracy.

Author: CHIVITE MAVASCUÉS SANTIAGO.
Year: 2006.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of preparation: FACULTAD CC INFORMÁTICA.

Summary: The thesis of the existence of a publishing house, called Cope Line, which turns out to be the only publisher radio in Spain. And began to explore its origins, its development and its future, at the same time reflects the peculiarities of the Cadena Cope, which make it unique in the panorama Spanish radio today. We bring the views, collected exclusively for this thesis, the editorialists, current or former, and offers explanations of who devised the Line Cope and who had and have it on the highest responsibilities. It brings the results of analyzing the debate on the internal ideological Cope, one of the fruits of which, surely the most important is this microespacio editorial, barely two minutes long, which is in antenna continuously since 20 years ago, at double edition daily. To put this issue in its proper meaning, reviewed academic studies on the editorial radio (characteristics, conditions, etc.), and notes the reasons contributing to scholars for or against their use. Is astonishment at the existence of programs editorializantes in all stations and by the tendency of many editorial delos leaders radio today, while radio companies are reluctant to have their own publishing house. To illustrate her research, the thesis transcribes and analyzes the Lines Cope one month in order to hear their claim forms, their ideas-eje, their idioms and the ideology behind them. This documentary is presented as input and displays complement the study center. Ends with a chapter in which the conclusions drawn the bowels of the Cadena Cope and relates to the act come from other radio chains.

Author: SÁEZ PEDRERO ARACELI.
Year: 2006.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: CIENCIAS DE LA INFORMACIÓN.
Place of preparation: CIENCIAS DE LA INFORMACIÓN.

Summary: It is an investigation into the disclosure of the strategy daguerreotype. It also offers a careful study of the progress made by Joseph Nicéphore Niépce, from the first attempts of protofotógrafos and "desire to shoot" until the photograph oldest: "Point of veu of fenétre." Finally, he examines in depth the figure of Louis Daguerre and its scientific studies on photography and light as well as their effort to give the category of art to his invention. It emphasizes the relationship Daguerre-Nièpce and significant discoveries related promptly. Includes a catalog of daguerretipo made by Daguerre and preserved at present.

Author: BELLO CUEVAS JOSÉ ANTONIO.
Year: 2006.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of defense: SALON DE GRADO DE LA FACULTAD DE CIENCIAS DE LA INFORMACIÓN.
Place of preparation: FACULTAD DE CIENCIAS DE LA INFORMACIÓN - UCM.

Summary: Receive presentation of the cinema in Spain, its beginnings, development and deployment as mass entertainment. Overview 1271 pieces of films, documentaries and feature filmed and produced in Spain from 1896 to 1920. It is the largest catalog up to the present.

Author: ZARAGOZA FERNÁNDEZ LUIS.
Year: 2006.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of preparation: FACULTAD DE CIENCIAS DE LA INFORMACIÓN.

Summary: The research reconstructs the story of "Independent Radio Spain. Station Pyrenees," the clandestine radio station run by the Communist Party of Spain who conveyed to our country's July 22, 1941 to July 14, 1977, the first from the Soviet Union and then (from 1955) from (Romania). Analyze what steps can be divided his career and why, who worked on it and when they did, how it was changing its programming and style, which was changing its audience, what events in the history of Franco and PCE impacted more in it, and what played a more prominent role, or for what purposes remained constant in his 36 years of life and how it has survived in the collective memory of the Spanish 30 years after its closure.

Author: MARTÍN SÁNCHEZ GONZALO.
Year: 2007.
University: COMPLUTENSE DE MADRID [www.ucm.es].
Place of preparation: FACULTAD DE CIENCIAS DE LA INFORMACIÓN UCM.

Summary: This research paper examines how audiovisual narrative seeks harmony between image and music in the music videos. That is why it starts talking about the dance forms that have emerged over the history, as they combine music and the visual representation in a similar manner to that occurring in the music videos. Later studies the music, to discover the ways in which it is structured and how it seeks to build a narrative. After subparagraph perform a musical description of the audio-visual narrative. After talking about the music and narration media, research continues with the analysis and description of the ways in which both have been linked in the movies, on television and on video. So up to the central theme of research, and music videos. Within the music videos conducted a tour of its history, taxonomy and a possible setup elaboro model analysis for the purpose of testing that have allowed answering my hypothesis.